THE FOUNDERS
Be Golden is a luxury mobile sunless tanning and glow artistry brand based in San Francisco, founded by Catherine and Eileen—a mother–daughter duo redefining the modern spray tanning experience.
Rooted in a shared passion for radiant skin, confidence, and intentional self-care, Be Golden was created for clients who value discretion, artistry, and thoughtful execution. Their vision was simple yet elevated: to bring a refined, highly personalized tanning experience directly to clients, without the traditional salon environment.
At Be Golden, artistry and technique exist in balance. Guided by advanced training and certification from industry leaders including Isabel Alyssa of Dolce Glow and Jenni of SKJ (Sun-Kissed by Jenni), their approach is defined by precision, refinement, and intentional application. Each session is thoughtfully executed to enhance natural skin tone and create a seamless, natural-looking glow.
Every Be Golden session begins with a careful assessment of skin tone, undertones, and desired outcome. With specialized experience in bridal, editorial, and event spray tanning, Catherine and Eileen understand how lighting, makeup, and photography influence the final result—ensuring a polished, camera-ready finish.
At its core, Be Golden is driven by intention, craftsmanship, and care. From personalized color-matching to expert application, every detail reflects a commitment to quality, consistency, and elevated artistry.